CRA-YON is a Swedish-French fragrance house, launched in 2020 by Christine and Niclas Lydeen. Building on over a decade of experience in developing award-winning premium fragrances, they established the brand with a vision to create an inclusive space where scent elevates well-being and personal expression. Their philosophy revolves around conscious scent-making, emphasizing sustainable practices, non-toxic formulations, and a minimalist aesthetic that empowers individuals to curate a 'fragrance wardrobe' for every mood and moment.
Playful, joyful, uplifting, and comforting.
Inspiring, liberating, and confident, this bright and creative fragrance brings clarity and balance. It evokes a fresh, modern feeling of possibility and stimulates creativity and positivity, like sunlight in a Marrakech atelier.
Sweet, cozy, grounding, carefree, sensual, and mood-boosting.
2020
An understated yet powerful, sophisticated, and confident scent designed to make a lasting impression. It evokes a journey through various global regions, offering grounding warmth and sparking curiosity.
Warm, smooth, and quietly addictive, this fragrance evokes a liberating, radiant, and bold mood, promoting feelings of self-love, confidence, and joy.
A captivating, warm, and sensual fragrance that evokes feelings of self-love, attraction, and emotional warmth, with a lighthearted and fresh spontaneity. It is both mysterious and comforting, designed to invite openness and connection.
Effortless confidence and clean, grounded energy. Calm, collected, and a little mysterious, reflecting a presence that speaks louder than words. Attracts positivity, clarity, and radiance.
Dreamy, eclectic, aesthetic, tranquil, rejuvenating, grounding, promoting inner well-being, confidence, inspiration, and an elegant warmth.
Elegant, magnetic, and effortlessly modern, this scent is composed yet slightly unpredictable. It is fresh but grounded, commanding attention without being overpowering.
A lush, smooth, and quietly seductive fragrance with an elevated, herbal, and green tone. It evokes a calm, self-loving, and centered energy, leading to an empowered and elevated state.
Liberating, calm, grounded, elegant, creamy, quietly commanding. It evokes the energy of someone who is centered and confident, exuding soft power.