The "Bubble Gum" note is a vibrant, intensely sweet, and often synthetic aroma designed to mimic the distinctive flavor and scent of commercial chewing gum. It typically presents as a bright, fruity, and slightly waxy or plasticky accord. Common facets include notes reminiscent of banana, strawberry, cherry, and sometimes a hint of powdery vanilla or cinnamon, all blended into a singular, high-impact sweetness. Its intensity is usually high, projecting strongly, particularly in the opening and heart of a fragrance. It behaves primarily as a top or bright heart note, delivering an immediate burst of playful sweetness before potentially softening or blending into other notes. The texture can feel smooth and chewy in association, though the scent itself is airy and diffusive.
A melancholic and unsettling blend that juxtaposes innocent childhood sweetness with the harsh, industrial realities of a sudden loss or trauma. It evokes a sense of lost innocence, nostalgia, and a dramatic shift from joy to disquiet.
Playful, nostalgic sweetness with strawberry-vanilla bubblegum joy
Playful, nostalgic, sweet, and childlike, evoking memories of summer treats and carefree days.
A playful and creative fragrance, reflecting youthful artistic expression with a complex blend of sweet, fruity, floral, and subtly daring notes.
2024
Dramatic, bold, and sensual, evoking a powerful and unapologetic explosion of life and color.
2018
Flamboyant, artistic, and unapologetically bold. It evokes a sense of rebellious glamour and tropical indulgence, inspired by the iconic drag performer Divine.
Playful, sweet, and unapologetically feminine with a rebellious edge. The scent evokes a sense of fun and frivolous glamour, fit for a modern 'Queen of the night' who doesn't take herself too seriously.
A joyful, bright, and playful fragrance with a clean and fresh feel, inspired by unexpected romantic moments in everyday life, carrying a rebellious yet smiling spirit.
Playful, unconventional, and slightly rebellious, blending sweet nostalgia with earthy, green notes.
Playful, sweet, mischievous, charming, and elegant with a touch of luxury.
A playful and nostalgic scent, evoking childhood memories with its sweet and whimsical blend, grounded by a touch of autumnal warmth.
2019
Sweet, playful, and bubbly, evoking a youthful and charming essence with its blend of fruity, floral, and gourmand notes.
Whimsical, playful, and edgy, evoking the sweet and slightly strange atmosphere of a vintage circus sideshow.
Nostalgic, youthful, and rebellious, with a clean and sweet edge. It evokes a feeling of late 90s/early 2000s indie culture, combining fresh cleanliness with a touch of bubblegum sweetness and a hint of edgy vinyl, reminiscent of a concert-goer ready for an Iron Maiden show.
Sweet, whimsical, playful, cheerful, magical, fun.
A sugary, delightful, and tempting gourmand fragrance with a playful and cozy essence, designed to uplift mood and confidence.